Željko Jović graduated from the Military Academy in Belgrade and received his Master’s degree at the Faculty of Security in the direction of the “Science of Security” on the topic “Comparative Overview of the Security Service in Totalitarian and Democratic Societies” in June 2014. He defended his doctoral dissertation (PhD) on “Development of the model of interdependence of sales activities and the positioning of the brand of private healthcare institutions in the Republic of Serbia” at the Faculty of Organizational Sciences in Belgrade in 2017. He is the author of several scientific papers and participants in international conferences dealing with the development of the private health system and medical institutions.
After working engagement in the state structures of the Republic of Serbia in 2011, he was engaged in the creation and development of a private health institution “Jedro”, where he organized sales and marketing activities that contributed to this institution becoming recognizable in the private healthcare market in the Republic of Serbia.
In 2013, she worked on the development and positioning of the newly formed private medical system “MediGroup SEE”, in the position of sales and marketing director. He participated in the development of existing health brands that are part of MediGroup: Health Care Centers “Jedro” and “Dr Ristić”, Special Gynecological Hospital with Jevrem’s Maternity Hospital, as well as the opening and development of the General Hospital “MediGroup “.
In 2016 he worked in the second largest private healthcare system in the Republic of Serbia “Bel Medic” in the position of Sales and Marketing Director.
Since February 2017 he has been hired as the head of the health insurance company UNIKA Serbia, the second largest insurance company in the Republic of Serbia when it comes to health insurance